China’s Luxury Market Reshuffles as Health Becomes the New Premium Code; Chlitina Holding Limited (麗豐-KY) Defies Headwinds with Strong Competitiveness
Chlitina Holding Limited (麗豐-KY, TWSE: 4137) today (August 21) announced its second quarter 2025 financial results. Consolidated revenue for Q2 reached NT$950 million, up 19% quarter-over-quarter; operating income was NT$147 million, up 54% QoQ; net income attributable to the parent company was NT$216 million, up 287% QoQ. Earnings per share (EPS) for the quarter were NT$2.62. In renminbi terms, net income attributable to the parent was RMB 49.72 million, up 302% QoQ and 2% YoY. For the first half of 2025, consolidated revenue totaled NT$1.75 billion, operating income NT$243 million, net income attributable to the parent company NT$272 million, and EPS NT$3.3.
Management attributed profit growth to improved cost efficiency and the Group’s successful investment in popular television dramas The First Frost (難哄) and A Better Life (蠻好的人生), which elevated brand visibility and market influence.
The company highlighted that Q2 performance was driven by its focus on high value-added products, including the launch of functional new offerings. Star products such as the Skin Radiance Refining Essence Series, the White Crystal Dark Spot Correcting Series” and the “SPF50 PA++ Whitening Sunscreen”—both with national-level whitening and dark spot-reducing certifications— , have delivered strong sales, further supported by integrated online and offline channels, seasonal skincare demand, and optimized membership engagement. The results underscored the synergy of Chlitina’s premium product positioning and precise channel strategy, reinforcing its execution strength in capturing mid-to-high-end consumer demand and consolidating leadership in premium skincare.
The Company observed that China’s luxury and premium consumption market is undergoing a structural transformation. Traditional consumption centered on expensive European luxury goods is losing momentum. Beyond macroeconomic challenges and a weaker job market, a fundamental generational shift is underway: young Chinese consumers now prioritize quality, efficacy, and health benefits over price and conspicuousness. This shift is redefining mid-to-high-end purchase decisions toward “premium + health”, local cultural pride (“guochao”), and resonant brand experiences amplified through social media.
In this reshaping market, Chlitina’s premium beauty brand stands out. With its positioning in “premium skincare + healthy living” and decades of market presence in China, the brand has leveraged extensive offline store management and membership operations as competitive advantages.
With over 4,000 stores in China, CHLITINA directly engages quality- and health-conscious mid-to-high-end consumers, combining professional consultation and experiential services with social media, livestreaming, and digital marketing to capture Gen Z consumers, strengthening its differentiation as a local premium brand.
Looking ahead, Chlitina Holding maintains a cautiously optimistic outlook. The evolving trend in China toward “gold, guochao, and local premium brands” resonates well with the Group’s long-standing brand philosophy of “Eastern aesthetics combined with modern technology.” Alongside the rapid rise of livestreaming e-commerce and new retail models, strengthened government regulation targeting substandard products and false advertising is expected to create a healthier industry environment, presenting new growth opportunities for compliant, high-quality players like Chlitina.
The Company also emphasized its ability to engage in meaningful “dialogue” with China’s new generation of consumers. Going forward, operations will remain anchored in new product development and cost optimization, supported by a commitment to high standards in product safety, efficacy, and international-grade quality. Guided by its strategy of “brand-driven, product leadership, dual-core momentum, and customer co-win,” Chlitina will deepen its online–offline integrated “new retail” approach, leveraging brand equity and consumer loyalty to meet post-pandemic demand for premium, healthy, and trustworthy products.
With product innovation, an expanding functional portfolio, and deeper channel penetration, Chlitina expects its strong momentum to carry into Q3 and the second half of 2025, sustaining its upward growth trajectory.
Chlitina-KY 2025 Q2 Financial Summary Unit: NT$1,000; %
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Period
Item
|
2025/Q2 | 2024/Q2 | YOY | 2025/H1 | YOY |
|---|---|---|---|---|---|
| Consolidated Revenue | 952,763 | 1,018,104 | -6％ | 1,750,581 | -13％ |
| Net income attributable to the parent company | 216,284 | 216,127 | 0％ | 272,166 | -6％ |
| After tax EPS (NT$) | 2.62 | 2.68 | -2％ | 3.30 | -8％ |
Press Contact:
IR Trust Deputy General Manager Vicky Chang
(02)2585-5701/0920-286-136 vicky@ir-trust.tw
Investor Relations Contact:
Chlitina Holding Limited Chief Financial Officer Eric Yeh
(02)2723-8666 ir@chlitinaholding.com
